Tuesday 3 June 2008

Media Opportunities For You All

This week there has been comment in the media on two bits of mainstream science confirming a lot of what we know already.

I noticed a TV news article on Sunday night quoting a study published in the Medical Journal of Australia quoting that “from 2001 to 2003 there was a 40 per cent decrease in the number of Australian women taking hormone replacement therapy (HRT) and a 6.7 per cent reduction in the number of women diagnosed with breast cancer, equivalent to 600 fewer cases”. You can read the article on Medical News Today.

Also this week OpEdNews.com had a significant article about The 2008 Epigenetic Medicine Award Ceremony in LA celebrating the work being done in Epigentics, sometimes called Soul Medicine. According to Soul Medicine Institute (SMI), “Epigenetics is the new science describing influences that alter the expression of genes.” Epi- means above; so epigenetic means control of DNA from above or outside the gene. SMI notes that, “New research shows that consciousness (beliefs, feelings, prayer, energy, thought) may have epigenetic effects.”

The historic, first Epigenetic Medicine Award went to Randy Jirtle, Ph.D., director of the Laboratory of Epigenetics and Imprinting at Duke University. Dr. Jirtle is a professor of radiation oncology at the school's medical center. His groundbreaking research with agouti mice has revealed that a mother's diet during pregnancy can influence gene expression in her offspring by altering the epigenome. The result of changing the diet of the mother mouse caused two genetically identical mice to be born, one predisposed to cancer and obesity and one “normal” mouse baby. Guess which one had the good diet?

Gee whiz, a lot of this stuff is not exactly rocket science to us and the natural medicine world has “known” this for eons but it is wonderful news for your business.

As science starts to prove the theories of natural medicine, more people will feel comfortable embracing some of the more out there concepts like mice eating well during pregnancy.

This means more clients for your business.

I haven’t even read all the facts on either of these things BUT for you guys it is a grand excuse to have an in depth read and then go into the media and quote this research and hold yourself up as an expert on mice eating well (no seriously) on how diet and natural therapies are changing our world and how your business is the place that can help people live healthier and happier lives.

You can read more here:

http://www.epiaward.com/

http://www.opednews.com/articles/1/NEW-EPIGENETIC-SCIENCE-AWA-by-Meryl-Ann-Butler-080530-226.html

http://www.medicalnewstoday.com/articles/109520.php

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